A survey conducted by ChangeWave between September 6-12 provides data which shows Apple shouldn’t be too worried about Job’s resignation in terms of sales.
The survey consisted of 2,297 consumers, with only 4% of them saying they are “less likely” to buy Apple products in the future due to Job’s resignation. This percentage marks a sharp decline from when the same question was asked in 2008; then, 18% said they would be less likely to buy products.
Apple sales are particularly strong in the tablet market. Corporate IT buyers were surveyed in August, 80% stated they would purchase iPads for their company over any other tablet. This data is joined by the consumer market which went even higher, with 85% planning on buying an iPad.
While many of the hardcore Apple fanbase was saddened to see Steve Jobs leave, Apple sales look to remain just as strong as before. The brand itself looks to have become bigger than the man who started it all. The topic remains open, as we will have to keep a watch to see how the company performs in the long term without the captain at the helm.
